Here at Ministry of Furniture, we are delighted to unveil an exciting new partnership with Ospreys Rugby as their kit sponsor and Premium Partner for the new 2020/21 season.
As a very community orientated business and it is fantastic to be working with local sporting clubs in this way, ultimately also supporting grassroots sport in the area through the community aspect of what the Ospreys do.
Graham Hirst, our managing director, said: “It was a balance of commercial and emotional decisions to work with Ospreys rugby. It is what we thought it would be and it hasn’t disappointed. Around the commercial business aspect, which is what it’s all about, we have opened up some new avenues in our own backyard of South Wales, particularly in the Ospreys region, which was fundamental to our strategy.
“We wanted to get our branding out there around Ministry of Furniture and that has been successful. We have worked with partners around the Ospreys, such as Keytree, and we have done some lovely projects with them. We have met people we knew of, but have now had those introductions to be able to chat and explain what we can offer them.”
Wayne Hall, Ospreys Head of Sales, added: “Ministry of Furniture is a great example of a company which believes in its role in the Ospreys community. Graham and his team are big supporters of the Ospreys in the Community foundation, helping youngsters preparing for work or further education.
“When I spoke to Graham about Llandarcy Academy of Sport being turned into a field hospital, he offered to get involved with what was an important project for the whole of our community and a vital one for NHS Wales.
“His team produced protective polycarbonate screens for every bay of every ward so nurses and carers could see bay to bay in the case of an emergency at the field hospital in Llandarcy. Those kinds of relationships and partnerships are what being part of the Ospreys community is all about.”